Four Digital Audio Head Snappers From Edison’s 2017 Infinite Dial Study
Edison’s Infinite Dial is the longest-running survey of digital media consumer behavior in America. Here are four surprising digital audio findings from Edison’s recently released study of 2,000 Americans, 12 years and older, surveyed this year in January and February.
Infographic: A Day In The Life Of A March Madness Fan
The shot clock is ticking as we get closer to March Madness. To get in the NCAA basketball state of mind, check out our infographic following March Madness throughout the day.
Motel 6 Wins The Westwood One Sports Sound Awards
Motel 6 takes the top spot in the 4th annual Westwood One Sports Sound Awards.
Westwood One At Super Bowl LI
It was an epic win and the greatest comeback in Super Bowl history. As the exclusive network radio partner of the NFL, Westwood One was there and on the air as Super Bowl LI went down in the history books as one of the best games of all time!
Vote Now For Your Favorite Super Bowl Radio Commercial In The Westwood One Sports Sound Awards
The Westwood One Sports Sound Awards is back for its 4th consecutive year.
Time For Kickoff: Super Bowl Fans Are On The Move And Spend Big
Did you know? The Super Bowl is the second most popular day for food consumption after Thanksgiving. Check out our Super Bowl infographic for more.
When Shopping Is Top Of Mind, Your Radio Strategy Should Be Turned Up High
Even when we slow down during the holidays, our radio listening does not. AM/FM radio reaches 94% of adults during Thanksgiving week.
Why Radio – Because Of Moments Like This
NFL radio announcer Kevin Harlan goes viral after a hilarious play-by-play call of a fan on the field.
State Of American Podcasting: Who’s Listening To Podcasts And Media Plan Changes Brands And Agencies Are Contemplating
As podcast listening grows, more advertisers are taking note. Check out the latest insights on podcast consumption and advertiser sentiment in the State of American Podcasting report.
How To Build An Auto Brand With Audio: Subaru’s Stunning Success Via Carmichael Lynch’s Storytelling
“No one can build a brand with audio” is a misconception in the media world, especially when it comes to building auto brands. In fact, tons of brands -- including Subaru -- are building their brands with audio.
Starcom Mediavest: AM/FM Radio Is Critical To The Purchase Process, Including Auto Buying
When Americans are about to make a purchase, it’s likely they are in the car with the radio on. Radio listening correlates highly with people making purchase decisions, according to a new report from Starcom Mediavest.
AM/FM Radio Listeners Are Emotionally Connected, Making Radio Advertising More Relevant
People overwhelmingly choose radio for emotional reasons, according to research from Jacobs Media.
Congratulations To The National Radio Hall Of Fame Class Of 2016
Congratulations to three Westwood One personalities who will be inducted into the National Radio Hall of Fame.
Q1 2016: Spotify Overtakes Pandora Among Millennials
For the first time, younger Millennials are spending a larger percentage of their audio time with Spotify rather than Pandora.
April 2016: AM/FM Radio Up, TV Down (Again)
From April 2015 through April 2016 radio has seen impressive audience growth among the key selling demos.
Radio: The Most Efficient Way To Achieve Mass Reach
Radio has the lowest CPM of all major media.