Westwood One

Rock 2.0

ROCK 2.0 traces its DNA from a skeletal structure built by Ozzy Osbourne and Guns & Roses, while the core muscle of the format is heavily built on 90’s hit makers like Nirvana, Foo Fighters, Pearl Jam, and Stone Temple Pilots. It then reaches forward embracing newer acts like Disturbed, Pretty Reckless and Cage The Elephant. DNA really is the perfect word to describe the thread that binds together Rock 2.0’s tremendous variety in texture and era with the strength and balance of familiarity. This is ROCK radio… version 2.0.

Core Artists

  • Nirvana
  • Red Hot Chili Peppers
  • Metallica
  • Green Day
  • Linkin Park
  • Foo Fighters
  • Alice in Chains
  • Pearl Jam
  • Stone Temple Pilots
  • Disturbed
  • Godsmack
  • Shinedown

Sample Hour

“Heart-Shaped Box” – Nirvana
“Animal I Have Become” – Three Days Grace
“Black Summer” – Red Hot Chili Peppers
“Bulletproof” – Godsmack
“Remedy” – Seether
“1979” – Smashing Pumpkins
“Only Love Can Save Me Now” – The Pretty Reckless
“Wish You Were Here” – Incubus
“If Tomorrow Never Comes” – Bad Wolves
“Better Man” – Pearl Jam
“Monsters” – Shinedown
“Bitter Sweet Symphony” – Verve
“Times Like These” – Foo Fighters

ERA Balance

38%: 1998-2002
37%: 1990-1997
25%: 2008-Current

Target Demo

Core: Male 20-40
Target: Male 18-49