Westwood One

Adult Standards

ADULT STANDARDS attracts an active, loyal audience that controls 89% of the nation’s wealth. Showcasing four decades of the greatest hits of all time with a special blend of the best Pop, Soft AC, R&B, and Easy Listening. Adult Standards is music intensive, featuring rich and diverse imaging, versus traditional announcers. It’s feel-good music!

Core Artists

  • The Beatles
  • Neil Diamond
  • Kenny Rogers
  • Celine Dion
  • Barbra Streisand
  • Lionel Richie
  • The Carpenters
  • Billy Joel
  • Barry Manilow
  • Michael Bublé
  • Frank Sinatra
  • Whitney Houston

Sample Hour

“Just The Way You Are” – Billy Joel
“Top Of The World” – The Carpenters
“Penny Lover” – Lionel Richie
“Cherish” – The Association
“Looks Like We Made It” – Barry Manilow
“Touch Me In The Morning” – Diana Ross
“Lady” – Kenny Rogers
“New York, New York” – Frank Sinatra
“Can’t Take My Eyes Of You” – Frankie Valli
“Save The Best For Last” – Venessa Williams
“Unchained Melody” – The Righteous Brothers
“Best Of My Love” – The Eagles

ERA Balance

30%: 60’s
45%: 70’s
25%: 80’s – Current

Target Demo

Core: Women 30-45
Target: 25-54