NEW YORK, NY – January 28, 2020 – Fresh after announcing the key programming/executive additions of comedian George Willborn and “Smokin” Tony Richards, CUMULUS MEDIA’s Westwood One announces the nationally syndicated radio show Rick and Sasha is adding more stations to its lineup of 30 plus affiliates. The new additions include WGNU-AM/FM, St. Louis, MO; WMXU-FM, Columbus/Starkville, MS; WKZJ-FM, Columbus, GA; KVMA-FM, Shreveport, LA; WQVE-FM, Albany, GA and WBXB-FM, Norfolk DMA.
Geniece R. Granville, Vice President and General Manager of Davis Broadcasting, Inc. of Columbus said, “Rick and Sasha have been producing a consistent and well-run show from day one, and the early response has been very encouraging. What’s really impressive is that the whole team, Rick Party, Sasha the Diva, and George Willborn are all coming in for a market visit next month to help launch the show. Their entire operation is professional, customer friendly, and hard working. I am excited about the future of Urban AC radio!”
“So many exciting things are happening with the Rick and Sasha show, including the recent addition of George Wilborn, and with the addition of our new affiliates – you can literally feel this show taking off,” said Kenny Smoov, Vice President of Urban Programming, CUMULUS MEDIA. “The Urban AC format not only desperately needed something new and fresh, but it also needed a team that was willing to put in the work. The Rick and Sasha Show with George Willborn is poised to make an impactful and long-lasting run.”
About CUMULUS MEDIA
CUMULUS MEDIA (NASDAQ: CMLS) is a leading audio-first media and entertainment company delivering premium content to over a quarter billion people every month — wherever and whenever they want it. CUMULUS MEDIA engages listeners with high-quality local programming through 428 owned-and-operated stations across 87 markets; delivers nationally-syndicated sports, news, talk, and entertainment programming from iconic brands including the NFL, the NCAA, the Masters, the Olympics, the American Country Music Awards, and many other world-class partners across nearly 8,000 affiliated stations through Westwood One, the largest audio network in America; and inspires listeners through its rapidly growing network of original podcasts that are smart, entertaining and thought-provoking. CUMULUS MEDIA provides advertisers with local impact and national reach through on-air, digital, mobile, and voice-activated media solutions, as well as access to integrated digital marketing services, powerful influencers, and live event experiences. CUMULUS MEDIA is the only audio media company to provide marketers with local and national advertising performance guarantees. For more information visit www.cumulusmedia.com.
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