Westwood One

Radio Creates Digital Impact

AM/FM radio can enhance and grow digital marketing efforts. Here’s a one-slide summary of three different case studies illustrating the impact radio creates for digital:

Radio is a perfect complement to digital, helping advertisers drive web traffic and digital purchases.

Pierre Bouvard is Chief Insights Officer at Cumulus | Westwood One.

Contact the Insights team at CorpMarketing@westwoodone.com.