Exclusive Event Features Live Performances from Country Stars Lee Brice, Mo Pitney, Jerrod Niemann, Delta Rae, and Walker McGuire
NEW YORK, NY and LAS VEGAS, NV – March 20, 2017 — Cumulus Media and Westwood One present an all-star lineup at Westwood One Backstage at the ACM Awards, a two-day exclusive showcase of brand activations and backstage audio and video coverage leading up to the 52nd Annual Academy of Country Music Awards on Sunday, April 2, 2017. Westwood One Backstage at the ACM Awards will feature exclusive private backstage performances from Curb Records superstars Lee Brice, Mo Pitney, and Jerrod Niemann plus Valory Music’s Delta Rae and Broken Bow recording artist Walker McGuire.
These exciting and exclusive private performances will serve as a finale for Westwood One Backstage at the ACM Awards Radio Row, where more than 90 of Country music’s biggest artists and hot new talent will take part in brand activations and engage with more than 25 of the top Country stations in America. Cumulus and Westwood One are the official national radio partners for the ACM Awards.
“Seldom do you have this many superstars assembled in one location,” said Suzanne Grimes, EVP, Corporate Marketing for Cumulus Media and President, Westwood One. “We are honored to have Country music’s most popular artists perform exclusively for us. It makes our backstage live experience even more special for our affiliates, brand partners and guests.”
Westwood One Backstage at the ACM Awards will be held at Lucky Live Lounge at T-Mobile Arena in Las Vegas on Friday, March 31, 2017 and Saturday, April 1, 2017. Delta Rae will kick off the celebration on Thursday night, followed by Walker McGuire’s backstage performance on Friday, and the trio of Lee Brice, Mo Pitney, and Jerrod Niemann on Saturday.
Join Westwood One’s Backstage at the ACM Awards conversation on social media: #WWOBackstage #ACM
The 52nd Academy of Country Music Awards is produced for television by dick clark productions and will broadcast LIVE from T-Mobile Arena on Sunday, April 2, 2017, at 8:00? pm live ET/delayed PT on the CBS Television Network. Luke Bryan and Dierks Bentley are returning to the stage to host. They are also set to perform during the show, along with ACM Award nominees Jason Aldean, Florida Georgia Line, Lady Antebellum, Miranda Lambert, Little Big Town, and Maren Morris.
About the Academy of Country Music Awards
The 52ND ACADEMY OF COUNTRY MUSIC AWARDS is dedicated to honoring and showcasing the biggest names and emerging talent in the country music industry. The show is produced for television by dick clark productions. Allen Shapiro, Mike Mahan, R.A. Clark, Barry Adelman and Mark Bracco are executive producers. Pete Fisher and Tiffany Moon are executive producers for the Academy of Country Music.
About Cumulus Media
A leader in the radio broadcasting industry, Cumulus Media (NASDAQ:CMLS) combines high-quality local programming with iconic, nationally syndicated media, sports and entertainment brands to deliver premium content choices to the 245 million people reached each week through its 445 owned-and-operated stations broadcasting in 90 US media markets (including eight of the top 10), more than 8,200 broadcast radio stations affiliated with its Westwood One network and numerous digital channels. Together, the Cumulus/Westwood One platforms make Cumulus Media one of the few media companies that can provide advertisers with national reach and local impact. Cumulus/Westwood One is the exclusive radio broadcast partner to some of the largest brands in sports, entertainment, news, and talk, including the NFL, the NCAA, the Masters, the Olympics, the GRAMMYs, the Academy of Country Music Awards, the American Music Awards, the Billboard Music Awards, Westwood One News, and more. Additionally, it is the nation’s leading provider of country music and lifestyle content through its NASH brand, which serves country fans nationwide through radio programming, exclusive digital content, and live events. For more information, visit www.cumulus.com
About Westwood One
Westwood One, the national-facing arm of Cumulus Media, offers audio products to reach listeners whenever, wherever they are. Westwood One is a trusted connection between audio companies, advertisers, and audience — with 8,200 broadcast radio stations and media partners who reach 245 million weekly listeners. The company’s portfolio features premium content with iconic, nationally syndicated media, sports and entertainment brands including the NFL, the NCAA, the Masters, the Olympics, Westwood One Backstage, the GRAMMYs, the Academy of Country Music Awards, and the Billboard Music Awards. For more information, please visit westwoodone.com.