Margie Omero and Kristen Soltis Anderson Talk Politics, Policy, Polling, & Pop Culture
NEW YORK, NY – December 13, 2016 – Westwood One proudly announces a new partnership with The Pollsters podcast, featuring Democratic pollster/political consultant Margie Omero and Republican pollster/political consultant Kristen Soltis Anderson. The Pollsters explore what America’s really thinking, with a fresh, friendly look at the numbers driving the week’s biggest stories in news, politics, entertainment, and pop culture. Westwood One will provide exclusive ad sales representation for The Pollsters, which can be heard on audioBoom, iTunes, Google, Spotify, and other locations.
On The Pollsters, which joined Westwood One’s Podcast & On-Demand platform on December 7, 2016, Omero and Anderson do a deep dive into the week’s polls, sharing their decades of expertise while making polling fun and accessible. The show also features occasional interviews with pollsters, journalists, and other industry leaders. Since The Pollsters first launched independently in May 2015, it’s been featured or recommended by iTunes, Google, NPR, FiveThirtyEight, and on both cable and broadcast news.
Margie Omero is the new EVP of Public Affairs at PSB Research, a strategic research company with offices around the world. She has over 20 years of experience managing all facets of qualitative and quantitative research, including everything from methodological design to business development and strategic analysis. Her clients have included some of the world’s biggest brands, such as Kellogg’s, McDonald’s, and Walmart, as well as non-profit and advocacy groups such as The Center for American Progress, Everytown for Gun Safety, and Compassion and Choices. Omero has also led the bipartisan team studying Walmart Moms—a proven swing voting bloc covered by most major news outlets. A frequent writer, commentator, and speaker on national news programs and prominent publications, Omero has been named one of “50 Politicos to Watch” by Politico.
Kristen Soltis Anderson is author of The Selfie Vote: Where Millennials Are Leading America (And How Republicans Can Keep Up) and a columnist at The Washington Examiner. She is a pollster and co-founder of Echelon Insights, a research and analytics firm. She was one of TIME’s “30 Under 30 Changing the World” and has been featured as one of ELLE’s 2016 “Most Compelling Women in Washington.” In 2014, Anderson was a Resident Fellow at the Harvard Institute of Politics. Her research on millennial attitudes has been featured in The New York Times Magazine and she regularly speaks to audiences of corporate leaders and public officials about how to reach the millennial generation.
“Margie and Kristen are brilliantly perceptive and carry impeccable credentials,” said Suzanne Grimes, Westwood One President and EVP, Corporate Marketing for Cumulus Media. “They can tap into the minds and behavior of the public to assess what’s really happening and why. They add another layer of brainpower and insight to our Podcast & On-Demand Platform.”
About Westwood One
Westwood One, the national-facing arm of Cumulus Media, offers audio products to reach listeners whenever, wherever they are. Westwood One is a trusted connection between audio companies, advertisers, and audience — with 8,200 broadcast radio stations and media partners who reach 245 million weekly listeners. The company’s portfolio features premium content with iconic, nationally syndicated media, sports and entertainment brands including the NFL, the NCAA, the Masters, the Olympics, Westwood One Backstage, the GRAMMYs, the Academy of Country Music Awards, and the Billboard Music Awards. For more information please visit www.westwoodone.com.