More than 26 Million Listeners Tuned in to the Network’s Coverage of the Democratic Presidential Debate
NEW YORK, NY – October 27, 2015 – Westwood One News announces that its exclusive coverage of the CNBC Republican Presidential Debate — “Your Money, Your Vote" – will air on more than 160 stations on Wednesday, October 28. The debate will be held at the Coors Events Center at the University of Colorado Boulder and moderated by CNBC’s Carl Quintanilla.
Westwood One News’ simulcast of the October 13th CNN Democratic debate attracted more than 26 million listeners. Some post-debate custom research shows that:
- The Westwood One News’ Democratic debate coverage was listened to by over 26 million people, 18+
- These 26 million people represent 10.8% of adults, 18+
- Nearly 60% of the Adult audience was aged 18-49 and over a quarter (28%) of the listening adult audience consisted of Millennials, 18-34
- One out of 10 Millennials, 18-34 (10.1%) were reached; one of 10 Generation Xer’s, 35-54 (11.4%) were reached
- Nearly 40% listened away from home, including in their cars
(GfK Custom Research, KnowledgePanel® Omnibus, October 16-18, 2015, 1,000 Adults 18+)
“We are thrilled to partner with CNBC and to provide voters access to this debate so they can hear the candidates’ positions on their money and other issues,” said Bart Tessler, Westwood One EVP, News & Talk programming. “We are also filling a void for those Americans who don’t subscribe to a pay TV service or who live in broadcast-only households. Our radio coverage offers tremendous reach.”
More than 160 stations have signed on for Westwood One News coverage of the GOP debate, including WCBS-AM and WABC-AM/New York; KFI-AM and KABC-AM/Los Angeles; WLS-AM/Chicago; KLIF-AM/Dallas; KGO-AM/San Francisco; WMAL-AM/FM/Washington, DC; WSB-AM/Atlanta; WFLA-AM/Tampa; KHOW-AM/Denver; KMOX-AM and KFTK-FM/St. Louis; and WISN-AM and WOKY-AM/Milwaukee.
The GOP debate is available on the following stations:
|WCBS-AM||New York||New York|
|WABC-AM||New York||New York|
|KFI-AM||Los Angeles||Los Angeles|
|KABC-AM||Los Angeles||Los Angeles|
|KEIB-AM||Los Angeles||Los Angeles|
|KOSS-AM||Los Angeles||Lancaster, CA|
About Westwood One
Westwood One offers audio products to engage listeners whenever, wherever they are. We are a trusted connection between audio companies, advertisers, and audience, reaching hundreds of millions of monthly listeners. Our portfolio features exclusive brands people love, such as the NFL, Westwood One Backstage, NASH, Rdio, and more. As the national-facing arm of Cumulus, we represent more than just a radio network; we are a multi-platform provider of sports, music, news, spoken word, and digital content. Visit WestwoodOne.com.